Wednesday, October 31, 2012

The Hot Wheels Camaro: no longer just a toy

The Hot Wheels Camaro: no longer just a toy

By Paul A. Eisenstein,

Chevrolet and Mattel have a long and prosperous relationship had. The toy company produced matchbox size replicas of the Camaro in 1968, a year after the real Chevy-Pony-Car first landed in showrooms.

On the upcoming SEMA auto show in Las Vegas, which car manufacturer is planning the favour introduction the first production version of the Chevrolet Camaro a hot wheels badge to wear.

Chevy has used for several years on its SEMA stand the hot wheels-theme. Last year, it placed a bright yellow version of the Camaro at the base of a life-size track. But now the automaker its lineup plans actually a hot wheels Edition added. It come as $6.995 upgrade on the 2013 Chevrolet Camaro and Camaro convertible. Sales will begin early next year.

For the money get making special edition flame light on metallic paint scheme, special graphics, red-lined 21-inch wheels, and hot wheels badge the fenders and trunk lid.

The hot wheels Camaro with matte black touches around the hood and taillight surrounds. And the upgrade will borrow some trim pieces from the high performance Camaro ZL1 package, including rear spoiler, grille, and front splitter.

The black leather trimmed Interior will boast wheels logo on the front seats, which are red and black seams perfect embroidered hot. The hot wheels flame is the interior door with special hot wheels Edition skirts complete the package decorate.

Standard will be Chevrolets MyLink info package.

The hot wheels Camaro can be ordered, 2SS assessed shares 323 PS or the 400-hp package with 6, 2 l L99 V-8 Chevy 2LT package with with his 3.6-Liter-V-6. The 2SS will be delivered with a dual-mode exhaust system, as well as the 2LT, equipped with a manual transmission.

Chevy can only hope, to the success of the 1: 64 to match Edition Camaros that Mattel has sold by the millions in the last 44 years. The pony car was one of the 16 original hot wheels models - a fallen, which is returned, how Camaro Chevrolet the first production car for hot wheels, which bears toys series name.

The project started in 2010 and focused first on the concept car unveiled at the SEMA show last year. The final production design for 2013 road car from one of the five sketches prepared by hot wheels Chief Designer Felix Holst taken over.

"For almost 20 years I started, design for hot wheels cars and I still have a home to go," said Holst, Vice President for creative Mattel wheels Division. "Personally, I cannot wait to open the doors and see the hot wheels Camaro sitting in the garage."

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