With a buzz and a series of clicks and strokes, which rises, such as canvas origami folds up on the new Nissan Murano cross cabriolet and is neatly away.
The CC, as it is commonly known, is entries in the convertible market one of the most recent - and one of the more unusual - this year. It is a segment that has seen some surprising innovations in recent years.
The demand may be still critical, say analysts. There was a time when the convertible was one of the dominant automotive body styles, but in the last decades it has become little more than a small niche. Some forecast of a revival, but others warn that is becoming increasingly important as fuel economy, many motorists to give up the idea of driving "al fresco".
Nissan cross cabriolet has generated a fair bit of controversy. Some a stroke of genius, have called it, while others are questions, whether it the answer to a question that no one has asked.
The original Venetian five-door broke with tradition. Instead of trying to make the Murano, appearance of a conventional SUV decided Nissan for a decidedly winding outside. The CC Gets a top - indeed, it has the largest convertible roof on the market.
"We think it's a small but viable market for a convertible as the cross cabriolet," particularly in Sun contested segments of the country such as in the Northeast, said Mike Drongowski, Nissan senior product planning Manager.
Innovations such as the hardtop convertible have also on building demand in regions where convertible was aligned sales behind the Sunbelt have traditionally remained States. A hardtop Coupe design offers several advantages. Vehicles are quieter, if a top up and offer more protection against attacks by, among other things.
Demand for models such as the BMW 3-series and Infiniti G hardtop convertibles has surpassed in general the expectations, but the strong cost and need more space, save to a metal folding roof has many car manufacturers, with traditional canvas designs remain convinced instead.
The number of convertibles on the market is modest in recent years new offerings such as the Murano cross cabriolet and the upcoming Fiat 500 convertible, including showrooms meet up.
Still, the current growth in the number of convertible offers is far away from the 1950s and 1960's as a convertible option that was standard and almost constructions so widespread as Coupe and wagon.
In fact, the ad disappeared almost in the late 1970s, partly due to stricter federal safety regulations for cars. But it was not security, which killed almost the convertible notes automotive historian Jim Wren.
Instead, the culprit was bad sales.
Wren puts forward, who came close to deadly blow for convertibles, in the form of the interstate highway. After the establishment of the interstate network Americans started faster drive, and as a result, convertibles were not more comfortable rides.
What's more, three quarters of all cars came from 1972 air conditioning sold rendering convertibles in the United States factory, less desirable.
But it is harder to keep the advertising, so to speak, have imagined as anyone. In the mid of 1980s a few convertible-special offer - beginning with the Chrysler LeBaron - a comeback.
The advertising redux is today a small segment of the automotive market. In fact reached North American sale of convertible bonds only 247,519 units or 1.5 percent of total vehicle sales in 2005, according to research firm IHS, overthrow, only 112,914 or 1 percent of sales in 2009.
The decline surpassed the general crisis in the US car market for new to resist driver with cash registers the additional costs for the acquisition of a convertible option. Ford, the Mustang looked up such as the sale of its convertibles slip from almost a quarter of sales in the 1990s just under 13 percent of the Mustang sales in the first quarter of 2011.
But now, signs of life that which again have started it US auto market and the economy are struggling in the segment of convertibles.
U.S. sales of convertibles rose more than 9 percent to 122,949 units last year to IHS, and research company forecasts demand for convertible could almost double to 223,224-2015 - a pace of growth that would surpass the total automotive recovery.
Or maybe not, warns IHS analyst Aaron Bragman.
"The problem [with convertible driving] is that if you top to down, fuel economy drops," he said. "Could, the more critical as mileage is important" the average American motorist, Bragman added.
There is no easy way to overcome the additional drag the top, bottom, said Bragman. It has "why you no hybrid convertible" and probably not battery-electric vehicles with convertible see tops, he added.
But even with gasoline at $4 still some lure a gallon, the lure of the open air. And automakers will likely Spotlight innovations such as the hardtop convertible, the aerodynamics can improve if is at the top.
So while the convertible never had it in the last decades reconstruction demand is, expect only a few it completely disappear.
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