Sunday, September 30, 2012

Auto industry in middle of US-China trade conflict

By Paul A. Eisenstein, NBC News contributor
With both nations facing possible leadership changes, the U.S. and China appear heading for a serious battle over trade – and the auto industry is caught in the middle.

President Barack Obama, clearly intending to look tough, has authorized the U.S. to file a new trade complaint with the World Trade Organization over China’s subsidized auto and auto parts exports. But the Chinese landed the first punch today when they filed a complaint with the World Trade Organization over allegedly unfair duties the U.S. has enacted on 30 different types of goods including Chinese-made steel, paper and kitchen appliances.

China and the U.S. began squabbling over trade – and backing up the dispute with tit-for-tat sanctions – earlier this year. But the debate has been heating up for a number of years, especially over concerns about China’s lackadaisical attitude towards American intellectual property.

In recent years, critics contend, it’s become routine for the Chinese to copy American-made goods. Earlier this summer, in fact, Ford Motor Co. won a rare victory when it was able to block a Chinese competitor from producing a virtual clone of its big F-Series pickup. Despite some high-profile campaigns, however, American business officials say China has done little to stop the problem, especially when it comes to entertainment programming, such as films and videos.

Both countries continue to insist they want to take steps to improve – rather than limit – free trade. But the timing may make it difficult for either side to back down from their increasingly confrontational approach.

President Obama will announce the details of the new WTO complaint during a campaign swing through Ohio, later today. The timing and location are anything but coincidental. China has been rapidly building up its automotive export business to the U.S., something that has a direct impact in Ohio, a manufacturing swing state that could play a pivotal role in outcome of the November presidential election. About 12% of Ohio’s workforce is employed directly or indirectly in the automotive sector.

And that’s not lost on Republican candidate Mitt Romney who has been accusing the White House of ignoring the trade threat from China.

The situation could grow worse if subsidized auto goods are allowed to continue freely entering the U.S. market, critics contend. The government complaint asserts the Chinese government provided about $1 billion in support for that country’s car parts manufacturers between 2009 and 2011, a move that allegedly benefited about 60 percent of the auto goods shipped to the U.S.

According to the White House, the U.S. auto parts industry lost about half its jobs between 2001 and 2010, the same time period during which it claims employment in the export side of China’s auto parts making industry increased seven-fold. There’s not a direct, one-to-one comparison; China, for one thing, exports parts to markets other than the U.S. But there’s no question that lower-priced Chinese parts have been cutting into jobs at manufacturers as diverse as Delphi Corp. and American Axle.

“Those subsidies directly harm working men and women on the assembly line in Ohio and Michigan and across the Midwest. It's not right; it's against the rules; and we will not let it stand,” the President declared during a stop in Cincinnati. “American workers build better products than anyone. 'Made in America' means something. And when the playing field is level, America will always win."

The President’s comments were countered by candidate Romney who issued an e-mailed statement insisting, “It is too little, too late for American businesses and middle-class families.” The GOP nominee, who has taken significant fire for his own foreign affairs gaffes in recent months, asserted he will pursue a “comprehensive strategy (to) ensure a level playing field” with China.

While a White House official insisted the timing of today’s WTO complaint was coincidental, the result of months of preparation, the President clearly used the news for his own political advantage. He referred to Mitt Romney’s long ties to Bain Capital noting, “I understand my opponent has been running around Ohio claiming he's going to roll up his sleeves and take the fight to China. But here's the thing: his experience has been owning companies that were called 'pioneers' in the business of outsourcing jobs to countries like China.

“Pioneers!” the President added, “Ohio, you can't stand up to China when all you've done is send them our jobs.”

This is the 15th trade complaint the U.S. has filed with the WTO since China joined that global trade regulating body in December 2001. But it’s also the second time since the beginning of the current presidential campaign that the Obama White House has taken action against China for alleged trade violations in the automotive sector. The first complaint targeted the claimed dumping of Chinese-made tires.

But that move prompted a rapid backlash, China firing back by placing over $3 billion in duties on U.S. automotive exports. The Chinese auto import tariffs vary widely by manufacturers but are stiffest for products built by Detroit’s Big Three. The Cadillac CTS and Buick Enclave, for example, are subject to 22 percent duties, the Jeep Wrangler and Grand Cherokee models 15 percent. The American-made Acura TL sedan, on the other hand, faces only a 4.1 percent mark-up.

While the bitter presidential campaign may be spurring the White House to move with the latest trade complaint, China has similar motivation to fight back. The country plans to install its own new president during the 10-year party meeting tentatively scheduled for October. But things have not gone nearly as smoothly as planned.

The all-powerful Communist Party was roiled by a corruption scandal involving rising star Bo Xili and his wife – the latter now convicted of murdering a British businessman. Complicating matters, Xi Jinping, the man expected to become president, has been virtually invisible in recent weeks raising serious questions about his health and the planned succession process.

Experts warn the Chinese will not be ready to back down on trade issues at this crucial point, especially not on a sector as crucial to their economy as the auto industry. Complicating the situation, Chinese domestic auto sales have unexpectedly weakened in recent months making exports all the more important.

So the shots fired today could trigger still more unless the Geneva-based WTO finds a way to achieve a face-saving compromise for both sides.

Saturday, September 29, 2012

The most successful cars in 2012

The most successful cars in 2012

Courtesy of Mercedes-Benz

The Mercedes-Benz E350 Coupe sold well and enjoys high praise from customers.

It was a good summer for car manufacturers in the United States.

Total vehicle sales hit 1,290 million units last month, to 20 percent compared to the previous year, while sales of medium-sized models sold 22 percent to 2,520 million vehicles this year, according to Autodata.

Chrysler, Ford and General Motors each beat expected sales figures for August, with Chrysler by 14 percent, Ford by 13 percent and GM by 10 percent.

Under export brands, particularly stellar pay and Toyota reported: sales rose 46 percent last month, more than many analysts had predicted the 40-percent gain.

Executives at the company, based in Toyota city, Japan thanks to the rise of the power of the new and updated models, so it's no wonder that four of them made our list of the most successful cars of the year. The Toyota Camry, Toyota Carolla, Toyota Prius and Toyota RAV4 made the cut.

Behind the numbers

The to do more than just sales success - think high sales in combination with high consumer satisfaction rates and rave reviews in consumer reports.

To determine which cars and trucks were the most successful 2012, we looked at three factors: total sales to date nationwide; Awarded customer satisfaction to brand the American customer satisfaction index compiled, and overall grade for performance, reliability, security and value of consumer reports consumer.

We are included in the potential winners of the top 5 selling luxury cars, because often extremely high satisfaction and CR get lower as the economy sedans scores their sale prices but by design. Some of these, such as the BMW 3-series, make the final cut.

For simplicity, we mixed versions in core model rated. For example listed, when a Lexus LS 460 L does highest total results for consumer reports series - and it - we it under the Lexus LS line.

To be noted is that our list does not contain some perennial bestsellers, such as the Ford F-150 truck, of more than about sold numbers qualify but fell short as a brand with satisfaction. It may also not contain, the Porsche Cayenne, which - despite his great success in the American market, missed the cut, because it excluded the lower sales of our criteria.

The list however includes such gems as the Hyundai Genesis.

Hyundai's $34,200 sedan saw double-digit sales compared to the previous year and consistently A6, Infiniti M and Lexus GS sold better than mid-luxury players such as Audi. Consumer reports called it the most reliable medium-sized premium car, the first car of this distinction wins his first year of eligibility.

In fact, it was a good year of the Korean manufacturer - the Hyundai Sonata and Elantra made our list.

Mercedes-Benz, landed a few winners. The Benz gateway model qualified c-class due to his exceptional satisfaction and high popularity among consumers (sold better there than routinely its competitors). As well, a high score of consumer reports and best-selling status compared to some competitors helped to land a place the $51,000 Mercedes-Benz E-class.

Friday, September 28, 2012

Mississippi leads way in drivers ' misery index'

By Paul A. Eisenstein, the Detroit Bureau
It is to feel just miserable, if it wide the tank with fuel prices again on a fast rise over time to fill parts of the country. And car insurance costs have become fast, also will.

But vary how much you can pay heavily depending on where you live. A gallon of regular unleaded, that cost is $3.16 in South Carolina this week more in Illinois goes for a dollar, according to the latest tracking information.

Combining gas and insurance and drivers in some States can costs index as much as $2,000 more than their cohorts driving in other parts of the country, according to the new automotive misery.

Measured another way, these personal transport costs alone ranging from less than 5 percent of the income of the average motorist after more than 11 percent, according to research by CarInsurance.com.

Gas and insurance damage in New Hampshire, according to the index, on average $2.932, at least a year, or 4.4 percent of the typical household income. Alaska, Connecticut, Colorado, and Washington rounded the top five, with their misery index at or below 5 percent.

At the other end of the scale, with misery is index of 11.6 percent. Drivers in that State not only are some of the highest insurance and gas costs-at $4.277 every - but have lower income to cover the costs.

The insurance costs alone a year ranging from Maine in an average $889 $2.589 in Louisiana. $1.479 Was found, the national average, CarInsurance.com.

The site even more looked at insurance and found that they vary down to postcode level. In a part of the Bayou State, drivers are only $1.874 have to shell out. Elsewhere however that almost to $3.530 doubled.

A variety of factors influence the gas and insurance costs. States rather closer to ports and refineries and usually cheaper fuel benefit Gulf and East Coast. Generally higher costs in the Midwest have spiked in recent months due to the pipeline and refinery problems.

As for insurance, prices can be affected, whether a State is more urban or rural and as many miles drivers tend to drive. Drivers tend to be in Wyoming, 44th on the misery index, more than 20,000 miles per year, compared to the national average of 14.133 pm.

Missippi, that the misery index exceeded, is a rural state, but "People drive many,", said CarInsurance editor of Toups. "It has also the highest percentage of uninsured motorists, car insurance so much power more expensive."

Thursday, September 27, 2012

Ford Executive Committee meeting ends with no new CEO-news

By DEE-ANN DURBIN associated press
DETROIT--Ford Board of Directors has a planned meeting with no announcement on the company CEO succession plan ended.

There were rumors this week, which sent the Board of Directors, CEO Alan Mulally to name a successor to 67 years.

But Ford spokesman Jay Cooney says that there will be no announcement Thursday. The Board will meet again next month.

Members of the associated press contacted not the meeting would comment.

Mulally has not said when he plans to retire. If he does it, Ford's America is expected President Mark Felder General, the CEO job. Long-time Ford Executive is the 51-year-old helped Ford's lead the recent restructuring.

Mulally's next public appearance is Tuesday, when will he introduce the new fusion midsize sedan - a critical product - in New York City.

© 2011 The associated press. All rights reserved. This material cannot be published, sent, rewritten or redistributed.

Wednesday, September 26, 2012

Most expensive truck of the year 2012

Most expensive truck of the year 2012

MBUSA.com

At $134.300, a copy of that Theturbocharged monster size G63 AMG Mercedes-Benz is one of the most expensive passenger truck on the market.

Ferruccio Lamborghini, founder of the high performance car company that bears his surname tractors built, before he built sports cars. So it should wait a surprise, the Lamborghini in a sport utility vehicle, which has been working Urus, now that in the prototype stage on green light for production. Bentley has a truck in the works also the EXP 9 F concept. Even Maserati has announced that the elusive Kubang (or something similar) to build. Luxury has been shed for many years in the SUV and pickup truck arena, and it doesn't seem that high fuel costs or economic miserable interest in feature-laden trucks with large price tags are cushioning. We have the facts and figures saw, and we have compiled a list of the most expensive truck of the year 2012.

When we use the word "Trucks", we mean pickup trucks and full-size SUVs. We have compiled the top five most expensive full-size SUVs and the five most expensive pickup trucks for this list of the most expensive truck of the year 2012. We as vehicles based on the manufacturer's recommended list price, not including destination fees, transport, merchant fees, taxes or licensing. If a set of options, such as a diesel engine and its transmission, increased the retail price, we include, we also trim level packages. We are not in an accessory or other add factor - all cars on this list are very well equipped, such as price, but prices could easily explode if all options and dealer installable features have been selected (Lama fur tonneau cover, anyone?).

The overwhelming "winner" the most expensive truck is the Land Rover Range Rover autobiography Ultimate Edition, which tips the cash at $170,000 scales. Only 500 examples V-8 engine will be built this year complete with all usual range Rover features such as a 510 Northshore power, which makes all worldly materials of the Interior and other luxury appointments. The ultimate get trim a leather roof lining, teak wood and Kalahari, polished steel fittings, an iPad in the back of the Front headrests, integrates special colours and multispoke 20-inch wheels.

The Mercedes-Benz G63 AMG is based on the 33-year-old gel in de car design. Mercedes-Benz Division performance, AMG, has done his magic on the G-class, amplified already expensive a $113,000 G550, Turbo $134.300 monster on wheels, powered by a 536 Northshore power 6.3-liter V-8. AMG starts with a G class shell, then puts in his own hand built engine, which is signed by the single man, the it in the Affalterbach handmade. There is even a O34 AMG in other parts of the world, a V-12-engine off roader, which out 612 Northshore power, enough to power over nearly every car park brings shopping centre.

The RAM 3500 crew cab Laramie limited 4 ? 4 managed to the pickup truck price list at $61.030 7-litre turbo-diesel engine option up with the Cummins-6,. The Cummins Engine is a common rail diesel with six-cylinder in-line engine - creates a well-tested design, the 350 HP and 650 pounds-feet of torque. All the other trucks on the list use V-8 engines, with the exception of the Ford F-150 limited Super crew 4 x 4 ($52.455), with Ford 3.5-liter V-6 EcoBoost engine fuel burn equipped is. Heavy duty pickup trucks are exempt from having to show EPA fuel economy reviews (so far), but be assured that the large 3500 Series pickup fuel burns in very fast rates, most likely from the low teens.

Luxury and utility be not cheap. Put them together, and you get our list of the most expensive truck of the year 2012.

Tuesday, September 25, 2012

HD-Radio bekommt einen Schub von Autohersteller

By Dan Carney, NBC News logged-in user
You have noticed that HD radio reception stinks. This means that if you have noticed, HD radio at all. But the advocates say they are the problems fix cars with HD radios in them, so perhaps at the time, most people buy the problems be solved.

For the case that you don't remember, HD radio broadcast of ground-based radio station, but it, XM satellite radio is a bit like SIRIUS in a few ways.

Even if it comes through the ether as regular am and FM radio, the signal is digital, such as those of satellite radio. This means that HD FM stations have the sound quality of a CD and HD am stations as well as normal analogue FM sound stations instead of tin cans and a string, sound like phone you in the second class taken.

Because digital data take not so much of a signal can range as an analogue broadcast radio stations put together multiple channels in their frequency, by you them the possibility to offer unusual programming of the collation, you may sometimes on some stations SIRIUS XM.

Finally, since it still a bit is an experiment, many of these stations are commercial-free, at least for the time being. This means that not to hear the same screaming show for car dealers "Buy a Rama."

Finally, the best part is that HD radio is free of charge! Satellite radio requires a subscription of at least $175 per year. Ouch.

So sold is not why HD Radio of's hottest new technology not Apple? Because until now the free system largely us given we had paid what for it: not much.

The Federal Communications Commission, out of fear that this new, would impede the analog stations existing several digital stations, limited its signal strength to a mere 1 percent of the analog console, according to Stephen Baldacci, spokesman for iBiquity Digital Corporation the company the HD Radio promotes. One percent!

It is a miracle that we could pick up the stations at all. Fortunately has for a few years experience has shown that the HD channels not out analog ones knock, which boldly makes FCC HD the analog signal whopping 10% increased.

Still pathetically weak sounds, require no digital stations the signal as much power, so at 10 percent as strong as a could be analog broadcast. "At full strength, would you be able to hear a HD signal in Moscow" Baldacci joked.

The recipients are to improve. The Sony radio in Ford focus has a tuner that is optimized for HD reception, and it showed Washington, D.C. solid inclusion of many HD channels in the area.

Many current models radios have two annoying problems, the HD radio difficult-to - hear impossible. On the station's main channel, as the radio brings that it changes HD signal, and then, if she loses it, switches it back to analog. This is good for the detection of the HD sound, but bad listen superiority for that if the signal constantly changes, because it sounds socks in the speakers like someone alternately fill and then take out.

New radios, Baldacci explains, are designed so that they switch between the two less abruptly, so the change is not disturbingly apparent.

This is on the main channel an analog signal is secure. Additional HD-only stations fall just out and back into pop. These channels are useless on the most radios with poorly optimized HD Tuners and antenna.

These issues are addressed on the new focus, and possibly other new cars with the latest HD radio hardware. In combination with the stronger signal is now allowing, if radio finally beginning stations with the extra power, HD, to fulfill his promise.

These are good news for listeners, perhaps less well for SIRIUS XM satellite radio.

Monday, September 24, 2012

GM losing as much as $49,000 per Volt sold

GM losing as much as $49,000 per Volt sold

Bill Pugliano / Getty Images

But the Volt's steep $39,995 base price and its complex technology have kept many prospective buyers away from Chevy showrooms.

By Bernie Woodall, Paul Lienert and Ben Klayman, Reuters
General Motors sold a record number of Chevrolet Volt sedans in August — but that probably isn't a good thing for the automaker's bottom line.

Nearly two years after the introduction of the path-breaking plug-in hybrid, GM is still losing as much as $49,000 on each Volt it builds, according to estimates provided to Reuters by industry analysts and manufacturing experts.

Cheap Volt lease offers meant to drive more customers to Chevy showrooms this summer may have pushed that loss even higher. There are some Americans paying just $5,050 to drive around for two years in a vehicle that cost as much as $89,000 to produce.

And while the loss per vehicle will shrink as more are built and sold, GM is still years away from making money on the Volt, which will soon face new competitors from Ford, Honda and others.

GM's basic problem is that "the Volt is over-engineered and over-priced," said Dennis Virag, president of the Michigan-based Automotive Consulting Group.

And in a sign that there may be a wider market problem, Nissan, Honda and Mitsubishi have been struggling to sell their electric and hybrid vehicles, though Toyota's Prius models have been in increasing demand.

GM's quandary is how to increase sales volume so that it can spread its estimated $1.2-billion investment in the Volt over more vehicles while reducing manufacturing and component costs - which will be difficult to bring down until sales increase.

But the Volt's steep $39,995 base price and its complex technology — the car uses expensive lithium-polymer batteries, sophisticated electronics and an electric motor combined with a gasoline engine — have kept many prospective buyers away from Chevy showrooms.

Some are put off by the technical challenges of ownership, mainly related to charging the battery. Plug-in hybrids such as the Volt still take hours to fully charge the batteries - a process that can be speeded up a bit with the installation of a $2,000 commercial-grade charger in the garage.

Plant shutdown
The lack of interest in the car has prevented GM from coming close to its early, optimistic sales projections. Discounted leases as low as $199 a month helped propel Volt sales in August to 2,831, pushing year-to-date sales to 13,500, well below the 40,000 cars that GM originally had hoped to sell in 2012.

Out in the trenches, even the cheap leases haven't always been effective.

A Chevrolet dealership that is part of an auto dealer group in Toms River, New Jersey, has sold only one Volt in the last year, said its president Adam Kraushaar. The dealership sells 90 to 100 Chevrolets a month.

The weak sales are forcing GM to idle the Detroit-Hamtramck assembly plant that makes the Chevrolet Volt for four weeks from September 17, according to plant suppliers and union sources. It is the second time GM has had to call a Volt production halt this year.

GM acknowledges the Volt continues to lose money, and suggests it might not reach break even until the next-generation model is launched in about three years.

"It's true, we're not making money yet" on the Volt, said Doug Parks, GM's vice president of global product programs and the former Volt development chief, in an interview. The car "eventually will make money. As the volume comes up and we get into the Gen 2 car, we're going to turn (the losses) around," Parks said.

"I don't see how General Motors will ever get its money back on that vehicle," countered Sandy Munro, president of Michigan-based Munro & Associates, which performs detailed tear-down analyses of vehicles and components for global manufacturers and the U.S. government.

It currently costs GM "at least" $75,000 to build the Volt, including development costs, Munro said. That's nearly twice the base price of the Volt before a $7,500 federal tax credit provided as part of President Barack Obama's green energy policy.

Other estimates range from $76,000 to $88,000, according to four industry consultants contacted by Reuters. The consultants' companies all have performed work for GM and are familiar with the Volt's development and production. They requested anonymity because of the sensitive nature of their auto industry ties.

Parks declined to comment on specific costs related to the Volt.

The independent cost estimates obtained by Reuters factor in GM's initial investment in development of the Volt and its key components, as well as new tooling for battery, stamping, assembly and supplier plants — a price tag that totals "a little over" $1 billion, Parks said. Independent estimates put it at $1.2 billion, a figure that does not include sales, marketing and related corporate costs.

Spread out over the 21,500 Volts that GM has sold since the car's introduction in December 2010, the development and tooling costs average just under $56,000 per car. That figure will, of course, come down as more Volts are sold.

The actual cost to build the Volt is estimated to be an additional $20,000 to $32,000 per vehicle, according to Munro and the other industry consultants.

The production cost estimates are considerably higher than those for the Chevrolet Cruze, the Volt's conventional gasoline-engine sister car, which Munro estimates at $12,000 to $15,000 per vehicle.

Production costs typically include such items as parts, material, labor and the cost to run the factory, according to manufacturing expert Ron Harbour, who heads the North American Automotive Practice at Michigan-based consultant Oliver Wyman.

Cost penalties
The Volt costs more to build for several reasons, mostly related to the car's richer content, complex technology and still-low sales and production volumes.

The basic model has a higher level of equipment and features than the Cruze, which is assembled in Lordstown, Ohio, and has a starting sales price of $17,925. The Volt also has a number of unique parts, including the battery pack, the electric motor and the power electronics.

Some of GM's suppliers also impose cost penalties on the automaker because the Volt's production volume remains well below projections.

Still, as the company wrestles with how to drive down costs and increase showroom traffic, Parks said the Volt is an important car for GM in other respects.

"It wasn't conceived as a way to make tons of money," he said. "It was a big dip in the technology pool for GM. We've learned a boatload of stuff that we're deploying on other models," Parks said. Those include the Cruze and such future cars as the 2014 Cadillac ELR hybrid.

The same risky strategy — gambling on relatively untested technology — drove massive investments by Toyota Motor Corp in the Prius hybrid and Nissan Motor Co in the Leaf electric car.

Toyota said it now makes a profit on the Prius, which was introduced in the United States in 2000 and is now in its third generation. Sales of the Prius hybrid, which comes in four different versions priced as low as $19,745, have almost doubled so far this year to 164,408.

Other such vehicles haven't done nearly as well. Nissan's pure-electric Leaf, which debuted at the same time as the Volt and retails for $36,050, has sold just 4,228 this year, while the Honda Insight, which has the lowest starting price of any hybrid in the U.S. at $19,290, has sales this year of only 4,801. The Mitsubishi i, an even smaller electric car priced from $29,975, is in even worse shape, with only 403 sales.

Toyota's unveiling of the original Prius caught U.S. automakers off guard. GM, then under the leadership of Rick Wagoner and Bob Lutz, decided it needed a "leapfrog" product to tackle Toyota and unveiled the Volt concept to considerable fanfare at the 2007 Detroit auto show.

The car entered production in the fall of 2010 as the first U.S. gasoline-electric hybrid that could be recharged by plugging the car into any electrical outlet. The Obama administration, which engineered a $50-billion taxpayer rescue of GM from bankruptcy in 2009 and has provided more than $5 billion in subsidies for green-car development, praised the Volt as an example of the country's commitment to building more fuel-efficient cars.

Next-generation car
GM's investment in the Volt has so far been a fraction of the $5 billion that Nissan said it is spending to develop and tool global production of the Leaf and its associated technologies and the reported $10 billion or more that Toyota has plowed into the Prius and various derivatives over the past decade.

But there will inevitably be more development costs for future generations of GM plug-ins and it could still could be years before GM sells enough Volts to bring the cost down to break even.

The average per-car costs for development and tooling will drop as sales volume rises. But GM will need to sell 120,000 Volts before the per-vehicle cost reaches $10,000 — and that may not occur during the projected five-year life cycle of the first-generation Volt.

Parks said the company also is continuously reducing production costs on the current Volt and its successor. "There is a strong push on the cost of the Gen 2 to get the car to make money and to be more affordable . . . Virtually every component in the next-gen car is going to be cheaper," he said.

One obvious way to pull down costs is to push up volume — but GM is paying a hefty price to do so.

The automaker just ended a special Volt lease program that offered customers a low monthly payment of $279 a month for two years, with some high-volume dealers dropping the payment to $199 a month after receiving incentive money from GM, with down payments as low as $250. The company said about two-thirds of Volt customers in July and August leased their vehicles, compared with about 40 percent earlier this year.

Before GM resorted to discounting Volt leases, sales were averaging just over 1,500 cars a month. A huge part of that reason was consumer push back over the price, according to Virag of Automotive Consulting.

Volt's nearest competitor, the Prius, is priced at $24,795, with a newer version, the Prius Plug-In, starting at $32,795.

Parks said the sales pitch for the Volt was "difficult" because of the sticker price and the car's technical complexity. But the discounted leases have helped lure more non-GM buyers into Chevy showrooms. Their number-one trade-in: Toyota Prius.

Raymond Chevrolet, in suburban Chicago, sells an average 1,000 Chevys a month, including three to seven Volts. Dealership president Mark Scarpelli said that "some people who like the concept of an electric vehicle find it cost-prohibitive."

Sunday, September 23, 2012

Ford to add 1,200 workers at Detroit plant

FLAT ROCK, Mich. — Ford is adding 1,200 workers to a suburban Detroit factory to build the Fusion, a sign of confidence that the revamped sedan will be a big seller.

Ford Americas President Mark Fields told workers at the Flat Rock plant Monday that the Fusion's market segment is growing two times faster than the rest of the U.S. auto industry. The new Fusion goes on sale this fall.

Ford has only made Fusions in Mexico until now. But new labor contracts lowered its U.S. costs, so Ford decided to add production in the U.S.

Ford will hire the 1,200 new workers starting next spring. It will also invest $555 million in new equipment at the plant.

The Flat Rock plant also produces the Mustang.

© 2011 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

Saturday, September 22, 2012

Honda aims high with all-new version of Accord

Honda aims high with all-new version of Accord

AP

The 2013 Honda Accord is more elegantly detailed and lavishly outfitted than in previous years. And it has adopted a more aggressive design than Honda's typically cautious approach to styling.

By Paul A. Eisenstein, The Detroit Bureau
At a time when competition in the passenger car market is heating up like seldom, if ever, before, the aging Honda Accord is going out with a bang, rather than a whimper.

The automaker has announced an all-new, 2013 version of the midsize mainstay will roll into dealers in the weeks to come, normally a signal for buyers to sit on their wallets and wait. But the outgoing Accord delivered a sales surprise last month, demand for the old car nearly doubling – and sending a signal that Honda could be well positioned to do even better with the new model.

It certainly will need to hit this one out of the park. The Japanese brand initially faltered when it launched a new version of the smaller Civic, two years ago. The critical drubbing, along with poor sales of such recent additions to the line-up as the Insight, CrossTour and CR-Z, have led many industry watchers to wonder whether Honda has lost the magic that made it such a powerful force in the passenger car market over the years.

“It’s the most competitive industry we’ve ever had out there,” said Vicki Popponi, a senior Honda product planner, pointing to the range of new competitors hitting the midsize market, including the 2013 Nissan Altima, Ford Fusion and Chevrolet Malibu. Toyota is adding another version of the redesigned Camry it launched in 2012 and Mazda will soon launch an all-new Mazda6. “It’s playing out like an arms race,” Popponi said during a media preview of the new Accord.

There’s no question Honda is launching the 2013 Accord with a different mindset than it might have just a few years ago. The Japanese maker was set on its heels by the unexpected drubbing the redesigned Civic received – even normally Honda-friendly Consumer Reports magazine turning thumbs down.

“We underestimated what the competition was going to do” when preparing the Civic, acknowledged John Mendel, Honda’s top American executive, during an interview. But he insisted the maker wasn’t going to repeat that mistake.

The bigger and more expensive Accord doesn’t show the signs of corner-cutting that have plagued many recent entries from Japan – where automakers are struggling to cope with increasingly lopsided exchange rates that have come to work against them.

The new model is more elegantly detailed and lavishly outfitted. And it has adopted a more aggressive design than Honda’s typically cautious approach to styling. The maker invested more than $65 million in a new stamping press capable of handling the sculptural details in the new Accord’s body, Mendel noted.

Though second to segment fuel economy leader Altima, Honda plans to focus much of its marketing on the new Accord’s mileage – up to 36 miles per gallon on the highway with models equipped with a new 2.4-liter four-cylinder engine and new continuously-variable transmission, or CVT.

That powertrain package is part of a major new technology program Honda has dubbed “Earth Dreams.” It’s designed to respond to critics who say the maker had lost focus in recent years. Founder Soichiro Honda liked to say that his was an engine company that also built cars. But until the launch of the Accord, Honda didn’t have a single engine using direct injection, or DI. It was getting by with mostly four- and five-speed gearboxes when competitors were upping the gear count to more fuel-efficient sixes, sevens, eights and even nine-speed transmissions.

The Accord will get a new DI engine, the new CVT and an optional six-speed. Further down the line the maker will add even more advanced conventional powertrain technologies while also upgrading its batter-based drivelines. The 2013 Accord will be the first Honda midsize to offer a hybrid option.

“This is a big deal for us,” said Mike Accavitti, Honda’s top U.S. marketing executives, adding that “The new Accord is not a one-trick pony.” Among other things, the executives insists that the new model will deliver “that old-school Honda driving character” that critics felt was left out of the new Civic.

Based on his initial time with the 2013 Accord, analyst George Peterson, of AutoPacific, Inc., walked away pleased. “This car is substantially better than its predecessor,” he proclaimed. “It’s a very competitive product,” he added, “and it still would be even if it didn’t have the Honda name on it.”

Honda can only hope that others agree when automotive reviewers get their chance to weigh in later this month, shortly before the first of the new 2013 Accords officially go on sale. The midsize segment is offering more choice than ever before. Detroit makers are once again targeting the critical segment and getting initial raves of their own. The Koreans are stronger than ever. And even though its Camry is a year old, now, it’s clear Toyota won’t settle back and let Honda slip by.

But if August sales are any indication, Honda has plenty of loyal fans ready to return to its showrooms – and strong reviews and good worth of mouth could win it converts, as well.

Friday, September 21, 2012

Ford recalls new escape again, relying on fire

DETROIT--Ford Motor Co is recalling its newly launched 2013 escape SUV a third time, relying on improperly installed part, that trigger a fire in the engine compartment.

About 7,600 escapes, especially in the United States, is equipped with a 1, 1.6 liter EcoBoost engine, this recall, Ford said on Wednesday. The models were built between October 5, 2011 and 31 August 2012. Ford is the number two on the U.S. automaker by sales.

In few of these models, the Cup plug on the engine can cause cylinder head. This leads to loss of engine coolant, making the engine overheat. The ethylene glycol in coolant combust can in some cases.

Less than 0.4% of the escape models in the United States recalled this problem have said Ford in a document with the National Highway Traffic Safety Administration filed.

Ford recalled in July 11,500 SUVs escape for a fuel line broken, which could cause an engine fire. The problem caused the rare step Ford owners, say, drive to stop immediately.

The latest recall is less severe and is independent of the fuel-line problem, Ford said. About 6.150 of the falling action of SUVs are in the United States and 1,300 in Canada.

"Based on the facts from our investigation, we really feel that by the previous instance requires extraordinary measures necessary here," Ford spokeswoman Marcey said onions.

The 1, 1.6 liter EcoBoost engine is produced in the Ford Bridgend engine plant in England. In his investigation, Ford found that the Cup plug susceptible to problems manual have been installed.

It was common practice in the work by hand these components install, if there was a problem with the automated systems have been. The case, onion said no longer.

"The plant now only automated machines used for this installation," she said. "Is there not more manual installation of certain part."

The problem came to light last month after a flight on a lot of dealers in Nashville, Tennessee, because of a plug coupled off caught fire. Ford later found that an escape fire reported by a Ford employee had been created on July 11 by a missing plug.

Ford said that the water in the coolant could evaporate in some cases, as soon as it leaked, increase the concentration of ethylene glycol to the point where it could burn.

Ford said in the application that it fires escapes to customers not sold was aware. Spare parts are available from dealers.

The SUV escape, one models sold Ford's best, was for the model year 2013 completely redesigned. It is one of the two critical launches for Ford this year. The other is the 2013 fusion mid-size sedan that will go in this fall in sales.

Also in July, Ford recalls more than 8,000 escape SUVs to fix a carpet problem, the drivers ability to apply the brakes disturbed.

The escape said Ford's fastest selling vehicle on dealer lots, Ford chief Ken Czubay marketing on Tuesday. Two weeks ago, Ford added a third shift in his escape in Louisville, Kentucky, to keep pace with the demand.

Until August, this year, Ford has to 5.5 percent from 2011 about 177,000 escape SUVs sold. About 90 percent of the escape SUVs have sold a 1, 1.6-litre or 2, 0 liter EcoBoost engine.

Copyright 2011 Thomson Reuters.

Thursday, September 20, 2012

Little engine, the car industry is proving

Little engine, the car industry is proving

John Sommers II / Reuters

Newly assembled 2013 Ford escapes sit on plant lots ready to be shipped out to dealers at the newly transformed Louisville assembly plant in Louisville, Kentucky.

By Paul A. Eisenstein, NBC News contributor
The subject will be politics but the economy will be one of the dominant factors playing out as Democrats begin their convention today. And with a desperate need to put a positive spin on what is, at best, a struggling economy expect to see the spotlight focus on the auto industry.

At a time when housing starts are sputtering and there are few other solid signs of a recovering economy the U.S. auto industry has become the little engine that could.

Once all the makers weigh in with their August numbers by day's end sales for the month likely show wants to about a 16 percent year-over-year gain. And while the market, at best, is well off from its 17 - million peak, expected to total 14.5 million this year, "there's not much else we can point to these days that's anywhere near as buoyant," said analyst Joe Phillippi of car WebTrends consulting.

Analysts point to a variety of factors that helped drive strong demand last month – from soaring fuel prices to hurricanes and heat waves. High on the list is pent up demand, but the increasingly availability of credit, especially for sub-prime buyers so played a clear role. And one area of strong demand - a surge in pickup truck sales - holds out hope that builders and contractors are looking beyond recent problems to prepare for better business in the months ahead.

Among the makers leading the August charge, Volkswagen was up a solid 62.5 percent year-over-year, much of that surge driven by demand for its American-made Passat model. Reflecting the latest rise in fuel prices, meanwhile, more than a quarter of those vehicles were sold with gas-stingy diesel engines, with VW's sales chief Frank Trivieri forecasting that could soon rise above 30 percent.

Asked what is driving the automotive upturn - and countering some forecasts that the market would begin cooling down by late summer - Trivieri pointed to "pent up demand." "Are still customers who say it's time there to trade in now rather than continue to pay for repairs."

Since the collapse of the US market – generally seen to have begun in 2008, sales bottoming out at 10.4 million in 2009 - American motorists have purchased perhaps 10 million vehicles less than they would have had the industry stayed close to its normal trendline.

Nowhere does pent up demand seem to be more apparent than among the big three Japanese makers, and especially Toyota and Honda. The latter is reporting a jump 59.5%; the bigger of the two saw a 45.6 percent gain in August and analysts most believe a sizable chunk of both makers' gains came from buyers who postponed trading in last year as the result of Japanese product shortages caused by that country's March 2011 earthquake and tsunami.

One factor clearly helping potential buyers is the growing availability of credit. Most makers now offer leasing again - albeit at a higher price - after the lease market all but dried up in 2009 and 2010.

Meanwhile, subprime lending is on the rise again after so largely vanishing during the recession. In fact, a new study by Experian Automotive found that during the second quarter, nonprime, subprime and deep subprime lending rose and even exceeded pre-recession levels, accounting for 25.4 percent of all vehicle loans for the quarter - a trend believed to continue into the third quarter.

"Because the overall lending environment has improved, lenders are making loans available to a wider range of customers." "This is good for manufacturers and dealers, as it allows them to sell more vehicles," said Melinda Zabritski, director of automotive credit for Experian Automotive. "However, the lower loan-to-value ratios show that lenders are not willing to throw caution to the winds."

One of the more significant factors from August what the fourth consecutive monthly decline in incentive spending which dipped to on average $2,457 per vehicle compared to $2,614 in August 2011. Hyundai had the lowest givebacks in the industry, at just $1,071 - down nearly 17% year-over-year. The maker has also been struggling to meet growing demand, especially following weeks of targeted strikes at its factories in Korea.

Hyundai reported record sales for August. According to TruCar.com, Hyundai - and its sibling KIA - had the highest average transactipn price in its history.

But other makers, including Ford, so warn they are struggling to meet market expectations after the sharp capacity cuts of recent years.

All three of the Detroit makers made gains in August, showing a payoff from the "Chevy confidence" GM marketing program that has allowed buyers unhappy with one of the's brand products to return it for a full refund.

, The domestic makers sold more than 121,000 full-size pickups led last Collectively Ford month, by - whose F-series line has been the best-selling motor vehicle in the U.S. for three decades - at 58,201.

That's a potentially very good sign for the broader economy, according to analyst Phillippi, who noted that the so-called "personal use" truck market has largely vanished, so those who buy the vehicles now typically need them for work. And for demand to be so strong "despite near-record fuel prices...might bode well for the construction industry."

Clearly, another factor working in the automotive industry's favor is the glut of new product that has been and will continue coming to market of late. That's especially apparent in higher-mileage passenger car segment. For 2013 alone Honda, Ford, Chevrolet and Nissan are all launching new midsize sedans.

Chrysler's new Dodge Dart has been rapidly gaining ground in the compact segment, meanwhile, posting 300% monthly increases since its spring launch. Company officials admit they can't keep up that pace long but believe the DART will continue the maker's string of monthly sales gains that have handily outpaced the industry average.

That's so allowed the maker to begin paring back its incentives - long the highest in the industry. "As we continue to refresh our product portfolio, you'll see that number (continue to) shrink," Chrysler CEO Sergio Marchionne said.

Expect to see the Democrats highlight the Chrysler turnaround this week. The maker paid back all the loans it received during the Obama administration as part of its bankruptcy bailout several years early. Making a case for the White House handling of GM may be a bit tough considering it needs to nearly stock price to recover that portion of the 2008 - 2009 auto double the maker's bailout. But strong sales by the Detroit giant - which last year regained its place as world's best-selling automaker - should help create at least a somewhat positive spin.

Wednesday, September 19, 2012

Car sales rise as buyers of age vehicles replace

By NBC News staff and wire reports
Updated 10: 13 pm EDT: Americans may be worried that the economy is not enough momentum to take, but they are not concerned enough to stop buy new more fuel-efficient cars and trucks to replace ageing vehicles.

Chrysler said on Tuesday that sales increased by 14 percent in August amid strong demand for its RAM pickup truck. It was 29 month as a result of the previous year on sales of Chrysler. Ford's U.S. August sales rose 13 percent to 197.249 vehicles.

And General Motors co jump 10 percent, as higher gasoline prices for sale of GM Cruze and other compact cars inspired announced. Average U.S. gasoline prices have risen about 21 cents per gallon in the last month.

"Higher gas prices in August leads to unusually strong compact car performance across the industry,", said Edmunds analyst Jessica Caldwell.

With 70 percent of the market said reporting so far on Tuesday, to show the US auto industry on the way, sales annually 14.50 million vehicles, j.p. Morgan. By Reuters respondents analysts forecast sales annual rate of 14.20 million cars.

The fact that consumers older cars and trucks replace helped US at a faster rate than the economy as a whole, win car sales in August, said Carsten cancer, head of communication for Volkswagen Group of America.

The US economy grew at a rate of 1.7 percent in the second quarter.

Volkswagen showed its best August US sales development since 1973 cancer said rising 62.5 percent to 41.011 vehicles

Rising gas prices were a factor in the choice of the consumer of vehicles in August, said Ken Czubay, Ford Vice President of U.S. marketing.

"As fuel prices rose again in August, we saw growing number of people in the direction of our fuel-saving vehicles, attracted", said Czubay.

Ford reports record sales for the escape crossover and fusion sedan, and said F-series pickup truck had its best sales month throughout the year. Ford Sales mark by 13.1%, while the Lincoln brand sales 1.7 per cent.

Ford also said that it is to increase production in the fourth quarter by 7 percent on expected higher demand.

Chrysler said that it sold more than 148.000 vehicles in August. It sold more than 25,000 RAM pickups, an increase of 19 percent compared to August of last year and its best for the vehicle in five years.

Auto sales, to offer the an early snapshot of consumer demand, have been one of the bright spots in the American economy, and car companies expect sales with a second-half partially by introducing a slate of new models inspired.

Industry say further also, that the average age of cars on the roads the U.S. - question after 11 years, all time highs - officials.

"While unemployment and consumer protection mood does not support data of US sales yet, we believe that these factors more than offset by solid financing environment, housing demand from the former new car buyers from 2004-08, improved data and high built-up trade-in which their vehicles have" Barclays analyst Brian Johnson in a research note said.

Johnson reiterated that he expects, that the sales takes in the full year to approx. 14.40 million vehicles as demand towards the end of the year ends.

US car sales fell 10.40 million cars in 2009 rose 11.60 million and 12.80 million of the next two years, respectively. The 10-year period car ended in US in the year 2007 average sales almost 17 million annually.

Executives at General Motors, and Ford Motor Co. have also said that housing pickup truck could spur sales improve.

But signs of a continuing economic recovery have mixed been.

Consumer spending in July appeared just increased the biggest increase in five months, and home prices in June for the fifth month. But consumer confidence fell this month to its lowest level in nine months as Americans were more pessimistic about economy and market prospects.

And the deterioration of the European car market has fears of infection in the US market.

Automakers also got creative in sales without recourse based consumer incentives, which have taken up broad-based Vice President Edmunds Jeremy Anwyl said.

"In June, GM was fleet buyers, the 35% who were helped by sales of its total" he said. "In the last month, we heard from BMW a-day demo sale dealer." "There was a flood of single incentive programs on the market, and I suspect that work referred to some manufacturers to help the market with subprime lenders, as well as to expand."

Anwyl, said that such offers not always the monthly incentive followed has rendered figures from research company, but they were nevertheless real cost the automaker.

A further factor new car demand support said the high price of used cars, analyst Alec Gutierrez senior Kelley Blue book. He said "Savvy consumers probably decide to lease an additional $20 or $30 per month to buy or a new car numbers, as a used vehicle with 20,000 miles or more satisfied".

The associated press and Reuters contributed to this report.

Tuesday, September 18, 2012

Run over Beethoven! The KIA hamsters are back

Run over Beethoven! The KIA hamsters are back

KIA

KIA hamsters make their return in the classical form in the latest campaign of the soul.

Make the Detroit BureauRoll over Beethoven, Mozart room by Paul A. Eisenstein. The KIA hamsters are back and they turn a serious, 17th century ballet in a wild, 21st century electro dance party in its latest advertising campaign for the popular KIA soul.

Some official spoke... uh... Rodents with the car community as effective as what the Korean car maker like his "Hotels stars." clicked and their previous advertisements have tens of millions access to YouTube.com and elsewhere generated as they like only a few other automotive viral have ads.
The latest spot will be premiered today on 18,000 canvas across the U.S. and then appear on the MTV Video Music Awards on September 6.

Typically irreverent way the latest campaign has "Bringing Down the House" entitled has been, and is located in a century European Opera House. Put on the Axwell remix, "In My Mind," it shakes the sober environment above by them to a very 21st century electro dance party.

You are there again. And this time they've gone way back in their time travel KIA soul.

Consider their success - and maybe help their popularity, KIA has made surprisingly sensible use of the hamster. They made their first appearance three years ago with the introduction of the soul, an "urban automobile" to support.

"Since the start of the soul in 2009, music a driving force to move of the brand KIA in the mainstream and the connection with consumers relevant and conversational so," said David Angelo, founder and Chief Creative Officer, David & Goliath. "Our subject line, 'A new Way to roll,' allows us, always a new musical perspective to every soul running during your stay with the latest pop culture trends current bring."


The trade-which Angelo gets "both musically and visually unexpected" - opens one with the grandeur old MGM musical, when the conductor Mozart-like has an odd waves to the Orchestra and ballet dancers to coils gleam in his eyes when he his baton. To the shock of everyone on the stage and turn off a Kia soul rises suddenly to the set and the conductor snaps to reveal his mask, that he a the the hip-hop hamsters. As expected, everyone in the House is moving busting with the time on the ground faded to black.

The soul is just one of a number of "Field mobiles", launched in the US market in recent years, but it remained a strong seller despite the lackluster success of many third-party offers and the steady decline in which the once-hot Scion xB.


KIA as a whole has shown some of the greatest dynamics of each brand in the United States. The hamsters have clearly helped, according to analysts, marketing, although the Korean company aggressively always was his message in a variety of ways, including a costly NBA sponsorship out.

Monday, September 17, 2012

BMW designer credits Apple for white-car craze

BMW designer credits Apple for white-car craze

BMW

"Prior to Apple, white was associated with things like refrigerators or the tiles in your bathroom. Apple made white valuable," said Sandy McGill, chief designer for BMW DesignWorks.

By Paul A. Eisenstein, The Detroit Bureau
White is the new black … so to speak. When it comes to the colors that American motorists tend to prefer, white has traditionally taken a back seat to black and silver. But it has been gaining ground lately, taking over as the most popular automotive hue in some recent studies.

Credit Apple, says Sandy McGill, chief designer for BMW DesignWorks, who believes the Silicon Valley giant’s iPhones and iPads have had a direct influence on the choice consumers make when buying cars, as well.

McGill offers kudos to the late Apple founder and CEO Steve Jobs for transforming the public mindset. "Prior to Apple, white was associated with things like refrigerators or the tiles in your bathroom. Apple made white valuable,” the designer told Motoramic.com.

White has always been popular in Japan – indeed, it’s still the overwhelming choice there. But it had faded from the U.S. sales charts, in part, because it can be so difficult to maintain. It doesn’t take much dirt to send an owner scurrying for the car wash.

Silver and black, on the other hand, have been the colors of choice among automotive designers because they do such a good job of showing off a car’s curves. Silver also is closely associated with luxury, buyers opting for its various hues to make their vehicles look a little more upscale.

Together with white, they make up as much as 80% of the general automotive market in the typical year, with reds a favorite among sports car buyers. But experts like McGill, who oversees color, materials and finish choices for the BMW styling subsidiary, thinks the American color palette is going to change.

What shades are brightening up? McGill and other experts list blue, orange and brown, among others. Yes, brown, though not the flat, dull and boring hue that many experts had, just a few years ago, been predicting would vanish entirely from the automotive showroom. Porsche delivered a shock when it highlighted a red-toned, metal-flaked brown with the launch of the new 911 last year.

There’s even an active Facebook group, The Brown Car Appreciation Society, of which this reporter is one of 600 active members.

In its annual forecast of color trends, paint supplier BASF Automotive Coatings said it anticipates a surge of “naturally cultivated” tones, including “nuanced” berry and copper hues, as well as brown, blue and green – though the latter three will come in more subtle and organic versions of the traditional earth shades.

“There are signs from automakers and consumers that the desire for more color on the roads is continuing. We will be tapping into further color spaces, such as bronzes and emeralds,” says Gutjahr. “The continued high value assigned to the notion of ecology may now again be signified by the color green.”

Predicting color trends is as much an art as a science and researchers look for all sort of indicators to figure out what shades will connect with consumers, including trends in the fashion industry. But colors also are influenced by factors such as:

What you drive – demand is very different for sports cars and luxury sedans. Where you live – blacks aren’t very popular in Sunbelt states but it’s the color of choice in New York, for example, and Japanese consumers overwhelmingly prefer white. Even the state of the economy is a factor, buyers tending to opt for conservative shades during recessions while adopting more vibrant hues when times are good.

Sunday, September 16, 2012

Ford Focus may top Toyota Corolla as No. 1 car

Ford Focus may top Toyota Corolla as No. 1 car

The Detroit Bureau

The Ford Focus could topple the current global best-seller, the Toyota Corolla, if it maintains its current sales pace.

The automotive global order could be in for a major shake-up.

Ford Motor Co. reports it sold 489,616 of its Focus sedans and hatchbacks worldwide during the first half of this year. That’s 27,000 units, or about 5.5%, more than the perennial global sales leader the Toyota Corolla – and it could mark the first time in years that an American maker produced the world’s best-selling passenger car if that pace holds for the second half of 2012.

Not that Toyota won’t try to cover that gap. The giant maker has picked up plenty of momentum this year as it recovers from severe product shortages caused by the March 2011 Japanese earthquake and tsunami. In July, Toyota’s U.S. sales surged 37%, about twice the overall pace of the rebounding American market.

The Corolla lagged behind Focus this time last year, as well, but not only caught up by the end of 2011 but actually finished the year with 100,000 more sales than its Ford rival.

But the Corolla is one of the oldest models in the Toyota line-up – with a replacement not due for another year – and it is facing an assault by newer models including not only the Ford Focus but the Hyundai Elantra. The latter has proved so popular the Korean maker is struggling to find more capacity.

The new Focus has seen its own sales surge 31% in the U.S. so far this year. But helping push Ford into the top spot, the new Focus is now being sold in over 100 countries. And it is being produced on a number of Ford’s global assembly lines, including one in Rayong, Thailand.

In fact, a red Focus sedan that rolled out of that plant earlier today became the 350 millionth vehicle produced by Ford in its nearly 110-year history.

The Focus is one of the latest models developed under the One Ford strategy conceived by Ford CEO Alan Mulally. In years past, the maker operated a largely regional network of subsidiaries and the small cars produced in the U.S., Europe and Latin America often were very, very different in design and construction.

More than three-quarters of the parts used in the Focus sedan sold around the world are common between them. The compact nameplate is one of nine core products that anchor the One Ford strategy – though the maker continues to offer some regional models, notably including the big F-Series pickups that have been the number-one sellers in the U.S. for more than a quarter-century.

Saturday, September 15, 2012

Isaac pushes gas prices higher for holiday

NBC's Tom Costello reports on the recent spike in prices at the pump as travelers hit the road for the Labor Day weekend.

By Richard Satran, NBC News contributor
Updated at 2:57 p.m. EDT: Gas prices jumped again Thursday in the wake of Hurricane Isaac, leaving drivers facing the prospect of costly fillups as they take to the highway for a final summer spin over Labor Day weekend.

Prices climbed two cents a gallon to $3.82 nationally to a record for this time of year and are likely to edge higher still in coming days, the American Automobile Association said. The gains came on top of a five-cent surge Wednesday when Isaac pounded the oil-rich Gulf Coast region. The price has risen steadily from the summer low of $3.33 on July 2.

Consumers are likely to get a price break soon as oil and gas companies gradually restart their Gulf operations, but AAA said drivers should expect to pay a few more pennies by the end of the holiday weekend.

Isaac spared heavily populated New Orleans from the devastation wreaked by Hurricane Katrina seven years ago. But this week’s storm caused widespread damage and dumped more water in the region than its sister storm seven years ago, according to the National Weather Service. Thousands remain stranded and power outages have been widespread.

Up to 50,000 people in Louisiana were ordered to evacuate Thursday as a dam seemed ready to give way across the state line in Mississippi.

Drivers caught a break, though, as the storm appears to have spared the region's many refineries and oil rigs, unlike the devastation that affected the industry for months after Katrina in 2005. As a result, AAA analysts expect pump prices to decline quickly after the holiday.

“We would expect prices to be going back down by mid-September,” said Michael Green, AAA public relations manager. “We can’t estimate exactly how much. “

Isaac’s slow journey through the Gulf and Louisiana’s energy-refining heartland is still driving prices higher across the land, but from initial assessments the storm appears to have had no lasting damage on energy infrastructure, he said. Refineries and rigs shut down as a precautionary measure.

One refinery in Belle Chasse, La., was flooded, according to wire reports.

“It’s a little early to say for certain but it appears they were relatively unharmed,” said Green. “It’s still to be seen when there are deeper assessments, but so far there are no reports of anything significant. That’s good news for the oil refiners.”

As the storm headed north, Illinois Attorney General Lisa Madigan warned gas stations owner against price gouging after complaints against some Southern outlets in the storm’s path.

“I’m putting (gasoline station) retailers on notice that these circumstances are not an excuse to gouge customers at the pump,” said Madigan. “My office will be closely monitoring gas prices to ensure gas station owners are operating legally.”

Despite the storm and the higher gasoline costs, nearly 33 million Americans still plan to travel for Labor Day, said AAA. That would be a 3 percent rise in traffic from a year ago. Americans have been driving more on major holidays this year than they did during the depths of the recent recession, the association reports.

Amid higher fuel demand and low gasoline inventory, prices have been pushing higher, although consumers will get a break soon due to a recent jump in refinery output, said Green. Refiners have had a relatively trouble-free season and were able to boost supplies to move to gas stations ahead of the storm season.

With the end of summer, there will be fewer drivers are on the roads, as well, further reducing fuel demand. The change of season also means stations can sell less expensive gasoline than the ozone-friendly mix they are required to pump in summer months.

Another storm could tip the scales once again. The official end of the hurricane season is Oct. 31.

“There is still a chance of more storms but Labor Day is generally considered the peak,” said Green.

For gasoline prices, it looks like high time is this weekend.

(This story has been corrected from a previous version.)

Friday, September 14, 2012

Worst drivers in America? Washington, D.C., takes the honor

Worst drivers in America? Washington, D.C., takes the honor

AP

Not only are the drivers bad, there's too much traffic. Motorists slog through the commute around Washington, D.C.

For those of us who live in and/or drive through major metropolitan areas, having to keep a watchful eye out for the antics of inattentive or even reckless drivers is a necessary part of our daily routine. You may think you’ve got it bad, but according to the eighth annual “America’s Best Drivers Report” issued by Allstate Insurance in Northbrook, Ill., Washington D.C. can again lay claim to having the absolute worst motorists in the nation.

Allstate studied the auto insurance claims frequency of America’s 200 largest cities and found that residents of our nation’s capital were found to get into collisions on average once every 4.7 years. This means they’re a whopping 112.1 percent more likely to be party to an accident than the typical driver in the U.S., who wrecks his or her car once every 10 years.

Taken on a statewide basis, California would seem to have the worst drivers overall, placing five cities among the top 25, including Glendale (5), San Francisco (10), Los Angeles (14), Fullerton (16) and Torrence (22). New Jersey came in a close second with four cities among the top 25, with Florida and Virginia tied for third with three cities each.

And, no, New York City didn’t even make the top 10 in Allstate’s 2012 list, though it still ranked at number 20, with residents being 41.1 percent more likely than the average motorist to get into an accident.

Meanwhile, the safest drivers can be found trolling the streets of Sioux Falls, South Dakota, where the average motorist experiences a collision only once every 13.8 years, which is 27.6 percent less likely than the national average. Other top-five safest cities include (in order): Boise, Idaho; Fort Collins, Colo.; Madison, Wis., and Lincoln, Neb.

Among larger metro areas, the safest cities include: Tuscon, Ariz., (13); Milwaukee, Wis., (15); and Kansas City, Mo., (16).

"It is vital for us to educate American drivers about safe driving behaviors they can practice on the road that will help make our roadways safer,” says Dave Prendergast, Allstate’s field senior vice-president. “Minimizing distractions, obeying traffic laws, and using your car’s safety features like turn signals and headlights, are all ways to be safer, no matter where you drive.”

Here is Allstate’s full list of the 25 cities having the worst drivers, with each citation noting the likelihood a motorist living there is to be involved in a crash, relative to the national average:

Washington, DC: 112.1% greater-than-average accident frequencyBaltimore, MD: 87.9%Providence, RI: 80.9%Hialeah, FL: 77.6%Glendale, CA: 77.5%Philadelphia, PA: 64.1%Alexandria, VA: 62.6%Newark, NJ: 59.4%Miami, FL: 58.4%San Francisco, CA: 54.6%Jersey City, NJ: 53.9%Arlington, VA: 53.0%Tampa, FL: 50.2%Los Angeles, CA: 48.5%Paterson, NJ: 46.9%Fullerton, CA: 42.7%Garland, TX: 41.6%Elizabeth, NJ: 41.5%Bridgeport, CT: 41.2%New York, NY: 41.1%New Haven, CT: 37.5%Torrance, CA: 36.7%Norfolk, VA: 36.3%Yonkers, NY: 36.2%Arlington TX: 35.4%

The fine print: the 2012 Allstate America’s Best Driver’s Report is based on an actuarial analysis of company claim data among the nation’s 200 largest cities. Property damage claims were analyzed over a two-year period (from January 2009 to December 2010) to ensure the findings would not be impacted by external influences such as weather or road construction. A weighted average of the two-year numbers determined the annual percentages. The report defines an auto crash as any collision resulting in a property damage claim.

Thursday, September 13, 2012

With seat heaters, Santa Fe is a truly hot SUV

With seat heaters, Santa Fe is a truly hot SUV

Stan Honda / AFP - Getty Images file

The Hyundai Santa Fe crossover SUV is a hot new model from the Korean automaker.

By Dan Carney, NBCNews contributor
Hyundai Motor America has a hit on its hands with the company’s new Santa Fe crossover SUV.

With the introduction of the Santa Fe, HMA president and CEO John Krafcik says Hyundai is going to offer seat heaters, front and rear, in all new Santa Fe SUVs, whether with fabric or leather upholstery. Then they are going to do the same thing with the rest of the lineup. Soon, every new Hyundai will have front and rear seat heaters available.

Domestic brands have long led the way when it comes to climate control, but Hyundai is in the thick of things in that area. In addition to those seat heaters, the Santa Fe offers a heated steering wheel and a de-icer for the windshield wipers. It is also ready for summer, with a chilled glove compartment for keeping that bottle of white wine cool on the way to a dinner party. It seems like Krafcik’s accelerator foot is on the floor and he doesn’t plan to lift it any time soon.

Santa Fe inside

Dan Carney

In addition to seat heaters, the Santa Fe offers a heated steering wheel and a de-icer for the windshield wipers.

At the same time, Hyundai is simplifying its SUV lineup, dropping the Veracruz three-row model and introducing the new Santa Fe in two versions. One is the two-row, five-seat, four-cylinder Sante Fe Sport, and the other is the three-row, seven-seat Santa Fe with a base four-cylinder engine and an optional V-6.

In a market crowded with similar crossover SUVs, sticking with one name — Santa Fe — should help consumers remember it, whether it is the medium or large variant.

Krafcik says that I, a family man who is active in my own and my kids’ sports, qualify as one of the Santa Fe’s target customer demographics, labeled “alternadults.” Hmm. I’m not sure that isn’t an insult, but nevertheless, Hyundai likes the members of that demographic and thinks they will like the Santa Fe.

To handle an "alternadult's" need to juggle kids, adults and sporting gear, the Santa Fe’s back seats are not only heated, but are also multiadjustable. They slide fore-and-aft, and the split is 40/20/40 for maximum flexibility between people and long, bulky items.

Like many of its "alternadult" target customers, Hyundai is pursuing weight reduction. This helps fuel efficiency, acceleration, braking and handling, as the Santa Fe's weight is hundreds of pounds lighter than most of its competitors. Weight reduction is an emerging industry trend, one that is difficult to achieve in the face of stiff crash-safety tests that demand more protective steel in vehicle designs. But as in so many other categories, Hyundai is showing the way.

Wednesday, September 12, 2012

Mpg rule to 'change the way this industry operates'

Mpg rule to 'change the way this industry operates'

AP

Chrysler CEO Sergio Marchionne says muscle cars such as the Hemi-V8-powered Dodge Challenger will become "as rare as white flies."

By Paul A. Eisenstein, NBC News contributor
After an unexpected delay, the White House has finalized the biggest jump in the Corporate Average Fuel Economy, or CAFE, standard since the government first set mileage guidelines in 1978.

As part of a broad compromise hammered out between the auto industry, environmental groups and government regulators, the fuel economy of the typical car, truck or crossover will nearly double between now and 2025, to an average 54.5 miles per gallon. That’s a more than 50 percent jump, meanwhile, from the CAFE rules the Obama rules had previously approved for 2016.

“These fuel standards represent the single most important step we’ve ever taken to reduce our dependence on foreign oil,” Obama declared, while also cutting CO2 emissions by an estimated 50 percent.

But far less certain is the impact the new rules will have on the auto industry and on the motorists of 2025. Naysayers have warned that, at 54.5 mpg, tomorrow’s cars will be smaller, largely battery-based and significantly more expensive. Proponents of the CAFE increase dismiss such forecasts as fear-mongering and insist things will change less than people anticipate.

For his part, Chrysler CEO Sergio Marchionne believes the industry will be able to make the new target – even though the rules do provide a mid-term analysis to ensure things remain on track. A future administration could roll the numbers back if there’s trouble.

But Marchionne insisted, the new rules “will change the way this industry operates,” adding his belief that, at 54.5 mpg, it will be difficult to continue producing high-performance vehicles such as the Hemi-V8-powered Dodge Challenger. Such muscle cars, the executive warned, will become “as rare as white flies.”

Maybe we’ll discover more white flies, countered analyst Jim Hall, of 2953 Analytics. The industry veteran points out that automakers have been predicting the death of the V-8 since the first CAFE rules went into effect for the 1979 model-year. Yet, he adds, today’s motorists can buy some of the most powerful automobiles ever produced, including the 1100-horsepower Bugatti Veyron and 600-horsepower versions of the Chevrolet Corvette and Ford Mustang.

The cars on the road by 2025 “will change less than anybody imagines – but more than anyone wants,” Hall suggested, explaining that, just as the industry has done every time new mileage rules have been passed, “They will find a lot of new ways to do things.”

A great example is Chrysler’s new Dodge Dart. The compact sedan makes use of a new turbocharged four-cylinder engine, underbody panels and other aerodynamic improvements, and an advanced 6-speed transmission to boost fuel economy. And Chrysler will roll out a 9-speed automatic next year.

Improved transmissions can add as much as 5 to 10% better mileage, industry engineers note, and are going into widespread use already. So is stop/start technology that automatically shuts off an engine instead of idling. The engine quickly restarts when the driver’s food lifts off the gas. On the upcoming Honda Accord that could boost mileage by 3% or more.

A study by automotive supplier Ricardo, Inc., suggests a number of other likely steps makers will take to meet the new rules, such as:

A total systems approach to optimize not just the powertrain, but the complete vehicle; A wide array of new powertrain architecture and design solutions;Significant downsizing combined with enhanced boost systems;Greater use of lightweight materials along with new approaches to mass optimization.
General Motors recently invested in a start-up firm developing a way to produce significantly stronger, but notably lighter, steel. BMW, meanwhile, has invested heavily in firms working to drive down the cost of producing ultra-light carbon fiber, a material widely used in supercars like the Veyron, and in Formula One race cars.

The real question is how much the industry will have to turn towards electrification. Nearly every major maker now offers at least one hybrid-electric vehicle. Toyota has promised to add a hybrid option to virtually all its models in the next few years. Ford’s new hybrid micro-van, the 2013 C-Max, will be able to get 47 miles per gallon in the combined city/highway test cycle.

A more advanced, plug-in hybrid version, the C-Max Energi, should get significantly better numbers when it comes out next year, the maker hints. Most makers are also working on plug-ins or going all the way to battery-electric vehicles, such as the Nissan Leaf, with such products getting EPA ratings that approach 100 mpg-e, the “e” standing for equivalent, the government using a complex formula to estimate how much battery power is equal to a gallon of gas.

Ironically, it’s the State of California, rather than Washington, that is actually driving the sudden rush to battery cars. The powerful California Air Resources Board has set its own rules requiring a minimum number of so-called Zero-Emission Vehicles from all major automakers. Those guidelines have been copied by a number of other states.

One reason why it’s unclear how much things might change by 2025 is that the new mileage rules are, to some degree, a figment. The government operates two sets of books, in effect. One is based on raw test data. The other has been revised to reflect what vehicles will get in real-world conditions. By that measure, expect passenger cars to average 45 mpg by 2025, light trucks 32.

The other big uncertainty is cost. GOP Presidential Candidate Mitt Romney has hoisted the banner of critics, some suggesting the new CAFE rules will result in price increases of up to $10,000 per vehicle – as projected by Michigan Center for Automotive Research. Skeptics have also warned the result will be lower car sales and fewer American jobs.

“Cars will get more expensive, that’s a given,” said analyst Hall, but like most observers he thinks the figure won’t be nearly as great.

Other studies, such as one from the Boston Consulting Group, put the increase at barely $2,000 to $3,000. The government’s number is $2,800. And regulators forecast motorists will save anywhere from $5,700 to $7,400 in gas during the life of those future vehicles. That’s based on a gallon costing just $3.87. Most energy experts predict fuel will rise to $5, even $6 or more a gallon before this decade ends, so the savings from the extra mileage could be substantially more.

Tuesday, September 11, 2012

Volt 'doing great,' but GM idling plant for 4 weeks

DETROIT - General Motors Co will idle the Michigan assembly plant that makes the Chevrolet Volt for four weeks from the middle of September to the middle of October, plant suppliers and union sources said on Monday.

It will be the second time this year that the plant, which straddles the border of Detroit and the city of Hamtramck, has stopped making Volts.

GM confirmed the plant idling, saying it will continue to "match supply with demand" for both the Volt and the Chevrolet Malibu sedan that is also made at the plant. The automaker declined to specify how long the plant will be closed.

During the shutdown, GM will do some retooling and other work to prepare for production early next year of the 2014 Chevrolet Impala sedan. The plant will begin building preproduction prototypes of the redesigned Impala this fall.

The 2013 Impala is now made at a GM plant in Oshawa, Ontario. Production of the current-model Impala will continue in Ontario through the second quarter of next year, GM said.

The Volt is "doing great" and gaining sales each month and GM officials expect to report strong August sales as well, said GM spokesman Dave Darovitz.

Sales of the plug-in hybrid car are up 272 percent since last year, but are below initial expectations when GM launched the Volt in late 2010, followed by its near-identical version for Europe, the Opel Ampera.

Some 1,200 hourly workers at the Detroit-Hamtramck plant will receive unemployment compensation during the four-week shutdown period, which amounts to about 90 percent of their normal pay, a union source said.

The plant's single 10-hour shift works four days a week. That single shift will be suspended for four weeks beginning September 17, supplier and union sources said.

GM would not say whether the number of workers will rise once Impala production has fully shifted to the Detroit-Hamtramck plant.

The idling of the plant was reported earlier by the Automotive News.

(Reporting by Bernie Woodall and Paul Lienert; editing by Matthew Lewis)

(c) Copyright Thomson Reuters 2012.

Monday, September 10, 2012

Fuel efficiency rules will nearly double by 2025

By NBC News staff and wire reports
Fuel efficiency of U.S. cars and light trucks will nearly double by 2025 under a standard finalized by the Obama administration Tuesday.

New American vehicles will need to get an average 54.5 miles per gallon under the updated Corporate Average Fuel Economy, or CAFE, standards that aim to save consumers money at the fuel pump and cut dependency on foreign oil imports.

The rule, strongly opposed by Republicans and some automakers, builds on the standard for vehicles for model years 2011-2016, which requires automakers to raise average fuel efficiency to 35.5 mpg. For decades, the standard was about 21 mpg for cars and light trucks combined.

The new standard is the result of over a year of negotiations among the administration, automakers and environmental groups.

"These fuel standards represent the single most important step we've ever taken to reduce our dependence on foreign oil," President Barack Obama said in a statement.

The new fuel efficiency standards will save consumers $1.7 trillion in gasoline costs and reduce U.S. oil consumption by 12 billion barrels over the period, according to the White House.

Obama initially proposed the standard in July 2011 with the support of automakers, including Ford, General Motors, Chrysler, BMW and Honda, as well as the United Auto Workers union.

Republican presidential candidate Mitt Romney has opposed the standards, and his campaign Tuesday called them extreme and said they would drive up the price of new cars. Any savings at the pump would be wiped out by rising costs of cars, the campaign said.

"Governor Romney opposes the extreme standards that President Obama has imposed, which will limit the choices available to American families," said Romney spokeswoman Andrea Saul in a statement to NBC News.

"The president tells voters that his regulations will save them thousands of dollars at the pump, but always forgets to mention that the savings will be wiped out by having to pay thousands of dollars more upfront for unproven technology that they may not even want," she added.

The standard is based on one set by California, which played an "integral" role in developing the national program, according to the White House.

Republicans on the House Oversight and Government Reform Committee have been critical of the administration's tactics in developing the rule and of California's role in shaping the standards.

They released a report this month that said the fuel economy standards were based on an "overly optimistic" view that Americans were willing to buy hybrid or electric cars.

The Obama administration has made fuel efficiency a signature environmental and energy priority since cars and trucks account for 20 percent of carbon emissions and more than 40 percent of U.S. oil consumption.

The implementation of the new standard is one of the biggest actions ever taken to reduce U.S. oil use and a huge step on the path toward halving the country’s projected consumption within 20 years, the Union of Concerned Scientists said.

“This is truly a watershed moment. Twenty years from now we’ll be looking back on this as the day we chose innovation over stagnation,” said Michelle Robinson, director of the group's clean vehicles program. “These standards will protect consumers from high gas prices, curb global warming pollution, cut our oil use, and create new jobs in the American auto industry and around the nation.”

A recent poll from the Consumer Federation of America found that 74 percent of Americans support the new standards. Most respondents also said they want higher fuel economy in their next vehicle purchase.

“If you are against these common-sense standards, you are against saving consumers money, against consumer choice, and for leaving our economy open to being crippled yet again by our expensive oil use,” said Robinson.

Automakers are already producing cleaner, more efficient vehicles that meet the standards.

“Everybody is a winner today," said Frances Beinecke, president of the Natural Resources Defense Council, an environmental group.

“Motorists win because they will have much more fuel-efficient cars to drive, thus saving thousands of dollars at the gas pump every year," Beinecke said. "The auto industry — and its workers -- win because these standards will spur the creation of thousands of new jobs as well as state-of-the-art vehicles that go nearly twice as far on the same gallon of gasoline."

Under the complex CAFE regulations, automakers can have get credit for selling natural gas-powered and electric vehicles, changing to more environmentally safe air conditioning fluid and even for placing louvers on car grilles to improve aerodynamics. They won't have to improve pickup truck mileage much for the first few years, but big improvements will be required after 2020.

Automakers have been adding technology to boost gas mileage, mainly because people want to spend less on gasoline, which currently averages about $3.75 per gallon. Research firm J.D. Power and Associates says fuel economy is the top factor people consider when buying a car in the U.S.

CAFE requirements were first imposed in the 1970s in response to foreign oil embargoes, and the administration says this is the first update in decades.

Sunday, September 9, 2012

BMW remains to beat the competition

BMW remains to beat the competition

Courtesy of BMW

The BMW X 3 and BMW X 1 are two models, the strong competition to other car manufacturers offer.

By Paul A. Eisenstein, NBC News logged-in user
Cadillac met officials with reporters during the Thorsten Pebble Beach Concours d ' Elegance in California recently, they spent a surprising amount of time to discuss the competition — in particular BMW. With its new compact sedan, called the ATS, which takes domestic automakers aim at the Bavarian manufacturer that is the benchmark performance luxury has become.

"It won't be easy" Cadillac said you BMW general marketing manager Don Butler, but the company has any hope to win back credibility in the luxury market, General Motors flagship brand has no other choice. And it is not alone.

The BMW logo adorned more luxury cars than any other brand in the United States last year sold, and the brand considerable reputation for making his self-proclaimed "ultimate performance machines" as King of the Hill, virtually all high end manufacturers aimed from German rival Mercedes-Benz, Toyota Lexus, it sets.

Again and again, which demonstrably easier say than do, and BMW has continue to gain ground in recent years. But it certainly does not mean that competitors are back down. Audi, is a break-ins with products, make that a mixture of solid handling and Acceleration together with eye-catching design to deliver. Lexus parent Toyota President Akio Toyoda has vowed more "passion" and "" put it into new and revised products such as the LS 460 sedan that will go on sale this year.

"I would say if I said that I was not the truth is not" about the challenge presented by the competition, nor about the position, the it in 2011 as the U.S. market luxury sales leader, won, Ludwig said Willisch, who was the CEO of BMW of North America last year.

No. 1 "for us of importance is," said the German Executive, and not only in comparison to people such as Cadillac, Mercedes or Lexus. Although BMW of luxury sales leader in the United States in 2011, rose to be China BMW top market. From June the US however, is back at the top - Although BMW of North America is now in a tight race with Mercedes-Benz. And after seeing sales shortages as a result of the March earthquake and tsunami Japan, Lexus is collapse in 2011 as a result of product back in the competition, also.

BMW has rolled out a number of new models in recent months, including a completely new set of 3, several high optional, the new X 1 compact crossover and 2013 it will update its flagship 7 series.

The new X 1 objectives of a fast developing compact crossover segment, which Willisch expects brings "new customers, we have not seen so far."

The German luxury car makers have started together what is considered the most aggressive era of product distribution in automotive history. As soon as some product gaps are identified, BMW, Mercedes or Audi jumps to quickly - usually quickly Germanic competition with the.

"It's all about entrepreneurship," says remember that BMW is exaggerated Willisch, who plays down. Before a few years of the manufacturer skeptics abound, when it rolled out of the X 6 saw a sport activity vehicle, crossover mix attributes of a conventional SUV and a sports car. But demand is strong enough to the manufacturer to a smaller version to prepare soon to launch X 4 convincing.

However, not everyone is convinced. Lexus CEO Mark Templin says that he has no interest "I have 100 new models, not..." Add especially at the lower end of the spectrum luxury. The Japanese marquee brand does not intend to compete, because that says Templin, the role of the established brand is with the X 1 or the 1 series car.

He has a point. Dub skeptics such mini-luxury models as "match car," which luxury manufacturers such as BMW and Mercedes-Benz - have their lines, strict new U.S. mileage mandates and tempered European CO2 rules to meet. Lexus, Cadillac and Audi can turn down-market sibling brands such as Toyota, Chevrolet and Volkswagen.

In fact, while BMW recognizes a number of new battery cars and plug-in hybrids as the new 3-series-based ActiveE and the upcoming i3 i8 is models, rolling Willisch, that they likely to generate collective volumes "in four paragraphs."

It could make more conventional hybrids, such as the revised version of 2013 7, better. A recent study found that the Toyota Prius in the 10 wealthiest zip codes in the United States is found often as companion to luxury models such as the 7-series. More and more luxury buyers, what whatever their income and assets, says Willisch, "Fuel interests" even if it only drive is something they can brag, friends and neighbors.

Last year's strong display of BMW in China it makes clear that the manufacturers to adapt global realities. It is the development of new products specifically for China, in particular, a stretched version of the 3 series appeal to buyers who prefer that be chauffeured. But don't worry, the head of BMW of North America stresses, the maker "will continue to ' come true ' to build BMW's", the life can up to image of the ultimate driving machine.

But expect the manufacturer set more value on the design, comfort and safety, as well as quality and customer service. If Cadillac and competitors want to take shot at BMW, the Bavarians can return more than fire.